Integrating Benevity into the Four Corners Creative Vision (FCCV) fundraising strategy is a vital step for capturing corporate matching gifts, though it presents unique administrative challenges. Because Benevity directs all contributions to the primary Utah State University EIN, funds are sent to a general university profile rather than the specific program. To overcome this, the committee is completing Gate 8 (Governance) to establish a reliable internal routing process using donor comments and direct follow-up verification.

FCCV Team Implementation Instructions:

• Finalize Routing Text: Marc Solomon must finalize the specific “tag” or earmark language for the Benevity comment field to ensure it clearly designates gifts for the FCCV program.
• Donor Follow-Up Protocol: All corporate donors must be instructed to email Colleen Hobson their name, address, and donation amount immediately after contributing through the platform.
• Internal Record Flagging: Colleen will use these emails to add alerts to donor records, ensuring that when USU receives the lump-sum funds from Benevity, they are internally allocated to the correct program index.
• Web Alignment: Ensure the dual-button landing page includes a clear “Corporate Giving” instruction section that outlines this specific process for Benevity users.
• Branding Uniformity: Verify that all Benevity instructions strictly adhere to the Branding Lock canonical name to prevent any misallocation by university financial offices.